Hey, I’m Sumukh. A curiously wandering through space and time. During college, I built an ecommerce business, that allowed me to generate surplus cash to invest in ethereum & bitcoin. Then went on to team up and build a decentralised exchange called ezether. Parallely, I was investing through firstprinciples.vc and understood a lot about venture and technology startups. We went onto incubate and build shvasa.com.

I’m now working on building and scaling d2c e-commerce brands as part of a rollup firm.

Foundational belief systems/ mental models I live by

"Compound interest is the eighth wonder of the world. He who understands it, earns it; he who doesn't, pays it." - Einstein

"Holding on to anger is like grasping a hot coal with the intent of throwing it at someone else; you are the one who gets burned." - Buddha

"A fit body, a calm mind, a house full of love. These things cannot be bought - they must be earned."- Naval

Generative AI


Breath (the importance)

Remote work


Product development



Deep quotes

Entrepreneurship & Products

Shower thoughts

"Upanishads were basically open source philosophy"



Writing challenge

Victims can be perpetrators : The Israel-Palestine conflict

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